Hello Retail Blog
Datagestuurde strategieën, personalisatietactieken en merchandisingkennis voor ambitieuze e-ecommerceprofessionals.
Product Recommendations Shoppers who click a recommendation convert 4.6x more often and account for 26% of revenue from just 7% of visits (Salesforce). The full 2026 dataset on why recommendations drive ecommerce growth.
Conversations Sarah Miguel Cournane argues that multilingual AI content generation means treating register and language as a matrix: friendly in Spanish is different from friendly in German.
Conversations A 700-dimensional product vector space solves the cold-start problem by enabling accurate ecommerce personalization from a shopper's first click, without any prior identity data.
Solutions Hello Retail combines decades of ecommerce experience, behavioral data at scale, and AI to help online retailers tackle the sharp rise in customer acquisition costs.
Solutions Email inboxes are crowded and most marketing messages go ignored or trigger unsubscribes, making relevance the core email-marketing pain point for ecommerce brands.
Solutions The Hello Retail Product Agents dashboard gives teams a single surface to manage automated email agents, review scheduled sends, and track every generated email.
Solutions Initial content in search shows personalized product suggestions the instant a shopper clicks the search bar, before they type a character, now with per-shopper algorithm control.
Solutions Product Agents combine behavioral data and Product Intelligence to schedule automated, personalized emails across post-conversion, replenishment, and price drop scenarios.
Solutions Hello Retail's product-centric AI models predict replenishment timing from product purchase patterns, so retention emails reach shoppers when they actually need to reorder.
Solutions Hello Retail's Product Recommendations lets merchants pin products to bought-together and alternatives slots, and blacklist products that should never appear as pairs.
Solutions Retail media banners are personalized on-site ad placements inside the customer journey, serving sponsored campaigns via first-party behavioral data without developer involvement.
Solutions Search word boosting lets Hello Retail merchants pin products, boost brand attributes, and deprioritize poor-fit results for any individual search term.
Product Agents The Price Drop Potential dashboard in Hello Retail Product Agents shows which products have the largest reachable audience for a price drop email, with estimated revenue per product, before you change a single price.
Conversations Jennifer Montague argues that AI-driven discovery has rewritten SEO, making user-generated content the primary signal that surfaces brands in AI-powered search results.
Conversations Anna Sophie Christensen of FABO describes how Klaviyo has grown from an email tool into a data platform while most brands still only scratch its sending surface.
Conversations Show/hide logic in Klaviyo lets brands serve different content blocks to different subscribers inside a single email template, turning zero-party data into differentiated inbox experiences without rebuilding campaigns from scratch.
Conversations Predictive analytics in Klaviyo generates four per-contact scores - predicted order date, customer lifetime value, churn risk, and time between orders - that retention marketers use to decide who receives which email and when.
Conversations Zero-party data collected at sign-up lets brands map subscribers into lifecycle stages and deliver differentiated, friction-free messaging from the first interaction.
Conversations Anna Sophie Christensen shows how integrating Klaviyo data across channels delivers real personalization only when lifecycle stage drives the segmentation logic.
Conversations A preview of what Hello Retail customers are showing on June 19. Five product surfaces, five real stores, and where to read more before the webinar.
Retail Media Sponsored products can drive revenue without annoying customers. Here are the best practices for implementing them on your ecommerce platform.
Conversations Anna Sophie Christensen, three-time Klaviyo Champion, on what real email personalization looks like beyond segmentation.
Product Agents New in Product Agents: Price Drop dashboard, test emails, message preview, channel limits, and smarter AI copy.
Solutions Shopify B2B is now on every plan. Personalization can go further - here's how to handle search, recommendations, and replenishment for wholesale buyers.
Industry Tips Your Klaviyo flows are solid. But if every abandoned cart email shows the same generic recommendations, you're leaving revenue on the table.
Industry Tips Not all triggered emails are equal. These 7 types consistently outperform batch campaigns and most stores aren't using half of them.
Conversations How Product Agents combine predictive and generative AI to replace static ecommerce flows with dynamic decisions.
Industry Tips Customers run out of products on predictable schedules. Replenishment reminders turn that predictability into repeat revenue.
Industry Tips Triggered emails outperform batch campaigns by wide margins. Here's how to set them up, what triggers matter most, and where ecommerce teams go wrong.
Industry Tips API-first search gave your developers full control. But now your merchandisers file tickets for every boost rule, and your recommendation logic lives in custom code. Here's when search infrastructure stops being an advantage.
Industry Tips What you'll pay for enterprise personalization platforms, why mid-market teams rarely need the full stack, and the real cost drivers (modules, implementation, traffic) when evaluating whether enterprise-tier is the right fit for a 3-person team.
Industry Tips Price drops happen constantly in your catalog. Alerting the right customers at the right time turns markdowns into revenue instead of margin erosion.
Industry Tips Your site search data reveals exactly what customers want. Here's how to read a search analytics dashboard and turn those signals into revenue.
Industry Tips Your ecommerce personalization vendor just merged with an enterprise platform. Here's what to evaluate, what to watch for, and when it makes sense to explore alternatives.
Industry Tips Complex implementations delay your personalization ROI. Learn how to get ecommerce personalization live in weeks, not months — without a dedicated dev team.
Industry Tips Struggling with slow implementation, developer bottlenecks, or unclear ROI? Here are five signs it might be time to switch personalization platforms.
Personalization A structured framework for evaluating ecommerce personalization platforms. The five capabilities that actually matter, the architecture questions most buyers miss, and the trade-offs nobody mentions in sales calls.
Search Site search users convert at 4.63% vs 2.77% for non-searchers (Econsultancy). 43% of shoppers head straight to the search bar. The full 2026 dataset on why search drives revenue.
Industry Tips Data driven personalization sounds great in theory. Here's a practical framework for implementing it without a data science team or enterprise budget.
Product Recommendations The personalization trends that matter aren't the flashy ones. Here's what's actually moving the needle for ecommerce teams in 2026.
Industry Tips McKinsey: top personalizers earn 40% more revenue from it. 26% of marketers see $3-5 back per $1 spent. The A/B-test framework, the three metrics that matter, and what holdout groups actually reveal.
Product Recommendations You don't need enterprise budgets to personalize effectively. Here are the personalization strategies that work for small and mid-market ecommerce stores.
Personalization and customization sound similar but work differently. Here's when to use each approach in your ecommerce strategy.
Industry Tips Most retailers sit on rich product data and barely scratch the surface. Here's how product intelligence turns raw data into competitive advantage.
Product Recommendations Not all recommendation APIs are the same. Here's what separates a useful product recommendation API from one that just returns popular products.
Industry Tips Retail media isn't just for Amazon and Walmart. Mid-market retailers can launch their own retail media programs with the right approach.
Retail Media CPC, CPM, or hybrid? Each retail media revenue model has trade-offs. Here's how to choose the right pricing structure for your program.
Product Agents Product Agents bring agentic commerce to Klaviyo, understanding products at a depth that rules-based systems cannot match.
Triggered Emails A Black Friday purchase tells you exactly when the customer needs to buy again. Most stores treat it as a one-day event. The data says otherwise.
Search A Danish plant nursery built search around when flowers bloom. Most ecommerce sites still serve the same results to everyone. The lift speaks for itself.
Industry Tips Most stores stall around $2-3M revenue, not because the product is wrong, but because they treat every visitor the same. Five steps to break through.
Industry Tips Twenty years of scale-ups, five execution moves. The difference between stores that survive and stores that thrive is rarely the strategy. It's the discipline.
Industry Tips Most ecommerce stores optimize the obvious. The real opportunities live at the fringe, where one store's noise becomes the network's signal.
Industry Tips Your top 20% of products get all the attention. The other 80% sit there like wallpaper. Here's why the fringe of your catalog is where the margin lives.
Product Intelligence Statistical significance requires volume. A single ecommerce store rarely has any. The math of why aggregate data sees what your dashboard cannot.
Industry Tips Your merchandiser remembers fifty SKUs. Your catalog has five thousand. Why intuition stops scaling, and what Product Intelligence does about it.
Solutions A recap of everything Hello Retail shipped in 2025 — product updates, improvements, and new capabilities for ecommerce teams.
Search Control how products appear in search results for specific keywords. You can now pin, exclude, or boost products based on attributes like brand or category.
Conversations Monica Trabjerg Balle explains why a brand-owned take-back programme is a customer acquisition channel: 42% of secondhand buyers at Roccamore were new to the brand, at roughly half the return rate of new products.
Conversations Monica Trabjerg Balle was Head of ecommerce at Roccamore when take-back came onto her radar as a commercial question. As former CCO at Create2Stay, she built circular commerce for 30+ brands. The numbers: 42% new customer acquisition, half the return rate of new products.
Product Recommendations Pin or exclude specific products in recommendation boxes to align suggestions with your merchandising strategy.
Search With this latest update, Initial Content now also includes advanced personalization features, creating a unique opportunity to capture shopper attention from the outset.
Industry Tips We teamed up with our partner DTAILS to pull together practical, low-effort ideas you can implement now to make Black Friday actually work for you!
Article Discover how Hello Retail & Socialware deliver Ecommerce Growth in Italy with tailored personalization and intelligent product discovery.
Article Read how Hello Retail and D.TAILS helped Luksusbaby go global with improved search, filtering, and front-end enhancements for international shoppers.
Industry Tips Nine ways to use on-site banners to promote Black Friday campaigns, guide shoppers to the right offers, and drive conversions.
Conversations Peter Sommer has been a Shopify Plus partner since 2016. In this conversation, he covers what drives merchants off legacy platforms, how AI made a 25-year content library translatable in a month, and why the LLM advisory phase will reshape ecommerce before the checkout does.
Solutions We've just rolled out some powerful updates across our Conversion Rate Optimization (CRO) suite, and they open up a whole new layer of personalization.
Conversations Jennifer Montague explains jobs-to-be-done positioning for ecommerce: start from the job a customer is hiring your product to do, and for multi-category retailers position on experience and differentiation rather than individual products.
Conversations Jennifer Montague spent a decade in Copenhagen's B2B startup scene. In this conversation, she argues that ecommerce brands focused on traffic and features are maximally exposed to Temu, AI search shifts, and the next disruption. Positioning is the durable edge.
Article Golfshopen.no uses Hello Retail Banners to promote high-value services exactly where shoppers are most engaged: in search results, categories, and brand pages.
Industry Tips Why personalized emails outperform mass blasts during Black Friday and how to build deeper customer connections.
Retail Media Create, target, and manage on-site retail media banners powered by Product Intelligence AI — no manual guesswork needed.
Problem Solving Flat CTRs? Low repeat visits? Learn how static product emails are silently eroding customer retention — and what a personalized strategy can do instead.
Conversations Morten Grabowski Kjær explains how Luksusbaby turned customer service into its competitive edge, building a service-obsessed culture that runs from morning until late at night and treating support as a retention engine.
Conversations Morten Grabowski Kjær, co-founder of Luksusbaby, on building with restraint, staying open when your customers are online, and why the hardest part of scaling isn't the systems.
Article Discover how Hello Retail helped one of Italy’s top organic retailer turn a 7,000-product catalog into an easy and engaging shopping experience.
Conversations Christoffer Bouet left strategy consulting because he wanted to move the needle on something that actually mattered. At 29, he co-founded Contribe — a plugin that embeds a free good cause into the ecommerce checkout. The results challenge everything ecommerce has assumed about friction.
Industry Tips Budget Zones groups products into five price tiers to deliver price-aware personalization matched to each shopper's preferences.
Industry Tips Our Customer Success Management team is your Secret Santa this year! They are here to deliver expert advice and tips and tricks for your holiday sales and campaigns.
Article How Belgian online pharmacy Optiphar uses Hello Retail's smart search and in-category recommendations to boost product discovery and conversions.
Problem Solving If you want an easier way to edit recommendations settings on your online store, you need more user-friendly controls.
Problem Solving If you carry multiple brands on your ecommerce site, explore this solution to promote your own store brand to your customers.
Problem Solving Do you run an online store where imprecise search results lead to buyers getting the just slightly wrong product? Then this is a problem you should take a look at.
Article Read how Danish toy retailer Legeakademiet boosted search engagement by using Hello Retail's AI-Synonyms to eliminate zero-result scenarios.
Industry Tips Hello Retail’s Black Friday Report 2023 breaks down merchant performance data, revealing 26% higher revenue compared to 2022.
Search AI-Synonyms automatically fix zero-result searches by finding alternative keywords that return relevant products.
Search Hello Retail’s revamped search analytics dashboard adds revenue tracking, granular metrics, and deeper insights.
Industry Tips Explore how to use Hello Retail Analytics to compare periods to evaluate your site’s performance with Search and Recommendations.
Article Learn how Right Price Tiles used Hello Retail Pages to transform their webshop into a reliable customer platform and essential staff tool.
Search To help merchants define and select the filters most relevant to their customers, the Search solution by Hello Retail now also presents Analytics for Search Filters and Sorting usage.
Article Read how Norwegian auto parts retailer BilXtra achieved 87% bigger order sizes and 144% more conversions with Hello Retail Search and Recommendations.
Product Intelligence Use data analysis to understand discount distribution across product types and optimize your promotional strategy.
Product Intelligence Predict when customers will re-purchase recurring products and time your marketing to match their buying cycle.
Product Intelligence The opportunities presented by Product Intelligence enable us to learn about buying behavior throughout the day from a product perspective.
Product Intelligence How Product Clusters group similar products using AI to power more stable and accurate predictions in Product Intelligence.
Product Intelligence Product lifetime value measures the total downstream revenue a product generates after purchase. Learn how to calculate PLTV, use it to allocate ad spend, and compare it to CLV and LTV.
Article Aniforte.de's Maik Fabri on how Hello Retail improved customer journeys, boosted conversions by 5%, and lifted average order value by 11%.
Industry Tips Now you can achieve even new goals with Hello Retail's Audience which is a bullet-proof solution that will guarantee higher engagement from your prospects.
Product Intelligence Explore the impact of our Product Intelligence on the quality of product recommendations at Hello Retail.
Industry Tips This week we are back with a few suggestions to spread more love to your customers and help them celebrate Valentine’s Day!
Product Intelligence Hello Retail reveals a fundamental shift in how its ecommerce solutions operate, powered by a new AI-driven approach.
Product Intelligence With a focus on complete privacy protection, we have developed state-of-the-art prediction software for the shopping industry. We call it Product Intelligence.
Industry Tips Christmas marketing tips to boost holiday sales with audience segmentation and help shoppers find the perfect gift.
Industry Tips Ideas for rewarding loyal customers during Black Week, from exclusive deals to personalized thank-you moments.
Industry Tips Part two of our lifetime value series, exploring which brands drive high LTV in the bike and health & fitness industries.
Industry Tips This week we are focusing on the brands that create high LTV, as well as repeat customers for the Fashion, Pets, Outdoors and Electronics industries.
Industry Tips How ecommerce managers can turn poor-performing metrics into actionable insights and smarter business decisions.
Industry Tips Did you know? We have analyzed the data and found that customers who buy the brand Oli & Carol tend to have an almost 2.5X LTV compared to the average LTV.
Industry Tips About 61% of eCommerce sites offer site search performance that is below average. At the same time, on-site searchers are almost two times more likely to convert than other website users.
Solutions Meet Insights, a smarter & simpler way to be presented with the top findings for your e-commerce store. All Hello Retail customers can now access this feature within MyHelloRetail.
Industry Tips Becoming data-driven in your decision-making is the act of making informed decisions rather than relying on gut feeling. Learn more about how to do it.
Industry Tips According to data from Hunch, the five major social media platforms – Facebook, Google (including YouTube), TikTok and Snapchat – all showed an increase in advertisers in Q2 2021.
Article Read how Cykelexperten.dk partnered with Hello Retail via Wexo to create better upsell opportunities and a faster, more personalized Shopware 6 experience.
Product Recommendations In this information era, the Recommendation System (RS) has become an indispensable part of our everyday life. But what is a RS after all?
Article Read how PuurMieke.nl reduced manual work and increased revenue by partnering with Hello Retail for their specialty food intolerance webshop.
Article How Keuken Speciaal increased conversion rate and revenue within 6 months using Hello Retail’s personalization tools.
Industry Tips Simon Vaala, CSO at Hello Retail, explores why personalization is essential in ecommerce and how consumer expectations have evolved.
Article How Klockia increased their click-through rate from 16.4% to 27.8% using Hello Retail’s professional search function.
