Hello Retail Blog
Datagestuurde strategieën, personalisatietactieken en merchandisingkennis voor ambitieuze e-ecommerceprofessionals.
ConversationsFour Hello Retail Conversations guests, from a Shopify partner to a Klaviyo Champion, independently named the same problem: most ecommerce data isn't structured for AI to shop, recommend, or advise on a brand's behalf.
In the NewsHello Retail and marketing technology agency s360 have signed a partnership agreement pairing Product Agents with s360's marketing automation practice.
Product Recommendations71% of consumers expect personalized interactions and 76% get frustrated when they don't happen (McKinsey). The verified dataset on what personalization does to revenue, loyalty, and AI adoption in 2026.
Product AgentsThe Complementary Product Agent emails past buyers when an accessory that pairs with something they already bought drops in price, lifting cross-sell and attach rate without discounting your hero products.
SolutionsHello Retail's Retail Media banner creator builds and launches on-site campaigns in minutes, with AI imagery, multi-size output, and an inspiration catalog of ready-made use cases.
Industry Tips68% of US Google searches now end without a click, and AI search converts better than any other channel for retailers. Here's how ecommerce stores use Generative Engine Optimization to get cited when ChatGPT, Perplexity, and Google AI recommend products.
Triggered EmailsAutomated ecommerce emails convert at 1.49% versus 0.08% for batch campaigns, and earn 22 times more per send (Omnisend, 2025). The dataset behind why triggered email drives revenue.
PartnersA partner profile on dtails: Scandinavia's first Shopify Plus agency, what their background as actual webshop operators produces in practice, and what eight years of joint client work with Hello Retail looks like.
Product RecommendationsShoppers who click a recommendation convert 4.6x more often and account for 26% of revenue from just 7% of visits (Salesforce). The full 2026 dataset on why recommendations drive ecommerce growth.
ConversationsSarah Miguel Cournane argues that multilingual AI content generation means treating register and language as a matrix: friendly in Spanish is different from friendly in German.
ConversationsA 700-dimensional product vector space solves the cold-start problem by enabling accurate ecommerce personalization from a shopper's first click, without any prior identity data.
SolutionsHello Retail's Product Intelligence is a proprietary AI model built over five years that combines text and image signals to underpin personalized search and recommendations.
SolutionsHello Retail combines decades of ecommerce experience, behavioral data at scale, and AI to help online retailers tackle the sharp rise in customer acquisition costs.
SolutionsEmail inboxes are crowded and most marketing messages go ignored or trigger unsubscribes, making relevance the core email-marketing pain point for ecommerce brands.
SolutionsThe Hello Retail Product Agents dashboard gives teams a single surface to manage automated email agents, review scheduled sends, and track every generated email.
SolutionsInitial content in search shows personalized product suggestions the instant a shopper clicks the search bar, before they type a character, now with per-shopper algorithm control.
SolutionsProduct Agents combine behavioral data and Product Intelligence to schedule automated, personalized emails across post-conversion, replenishment, and price drop scenarios.
SolutionsHello Retail's product-centric AI models predict replenishment timing from product purchase patterns, so retention emails reach shoppers when they actually need to reorder.
SolutionsHello Retail's Product Recommendations lets merchants pin products to bought-together and alternatives slots, and blacklist products that should never appear as pairs.
SolutionsRetail media banners are personalized on-site ad placements inside the customer journey, serving sponsored campaigns via first-party behavioral data without developer involvement.
SolutionsSearch word boosting lets Hello Retail merchants pin products, boost brand attributes, and deprioritize poor-fit results for any individual search term.
Product AgentsThe Price Drop Potential dashboard in Hello Retail Product Agents shows which products have the largest reachable audience for a price drop email, with estimated revenue per product, before you change a single price.
ConversationsJennifer Montague argues that AI-driven discovery has rewritten SEO, making user-generated content the primary signal that surfaces brands in AI-powered search results.
ConversationsAnna Sophie Christensen of FABO describes how Klaviyo has grown from an email tool into a data platform while most brands still only scratch its sending surface.
ConversationsShow/hide logic in Klaviyo lets brands serve different content blocks to different subscribers inside a single email template, turning zero-party data into differentiated inbox experiences without rebuilding campaigns from scratch.
ConversationsPredictive analytics in Klaviyo generates four per-contact scores - predicted order date, customer lifetime value, churn risk, and time between orders - that retention marketers use to decide who receives which email and when.
ConversationsZero-party data collected at sign-up lets brands map subscribers into lifecycle stages and deliver differentiated, friction-free messaging from the first interaction.
ConversationsAnna Sophie Christensen shows how integrating Klaviyo data across channels delivers real personalization only when lifecycle stage drives the segmentation logic.
ConversationsA preview of what Hello Retail customers are showing on June 19. Five product surfaces, five real stores, and where to read more before the webinar.
Retail MediaSponsored products can drive revenue without annoying customers. Here are the best practices for implementing them on your ecommerce platform.
ConversationsAnna Sophie Christensen, three-time Klaviyo Champion, on what real email personalization looks like beyond segmentation.
Product AgentsNew in Product Agents: Price Drop dashboard, test emails, message preview, channel limits, and smarter AI copy.
SolutionsShopify B2B is now on every plan. Personalization can go further - here's how to handle search, recommendations, and replenishment for wholesale buyers.
Industry TipsYour Klaviyo flows are solid. But if every abandoned cart email shows the same generic recommendations, you're leaving revenue on the table.
ConversationsHow Product Agents combine predictive and generative AI to replace static ecommerce flows with dynamic decisions.
Industry TipsAPI-first search gave your developers full control. But now your merchandisers file tickets for every boost rule, and your recommendation logic lives in custom code. Here's when search infrastructure stops being an advantage.
Industry TipsWhat you'll pay for enterprise personalization platforms, why mid-market teams rarely need the full stack, and the real cost drivers (modules, implementation, traffic) when evaluating whether enterprise-tier is the right fit for a 3-person team.
Industry TipsPrice drops happen constantly in your catalog. Alerting the right customers at the right time turns markdowns into revenue instead of margin erosion.
Industry TipsYour site search data reveals exactly what customers want. Here's how to read a search analytics dashboard and turn those signals into revenue.
Industry TipsYour ecommerce personalization vendor just merged with an enterprise platform. Here's what to evaluate, what to watch for, and when it makes sense to explore alternatives.
Industry TipsComplex implementations delay your personalization ROI. Learn how to get ecommerce personalization live in weeks, not months, without a dedicated dev team.
Industry TipsStruggling with slow implementation, developer bottlenecks, or unclear ROI? Here are five signs it might be time to switch personalization platforms.
PersonalizationA structured framework for evaluating ecommerce personalization platforms. The five capabilities that actually matter, the architecture questions most buyers miss, and the trade-offs nobody mentions in sales calls.
SearchSite search users convert at 4.63% vs 2.77% for non-searchers (Econsultancy). 43% of shoppers head straight to the search bar. The full 2026 dataset on why search drives revenue.
Industry TipsData driven personalization sounds great in theory. Here's a practical framework for implementing it without a data science team or enterprise budget.
Product RecommendationsThe ecommerce personalization trends driving measurable results in 2026: AI-driven behavioral signals, collective intelligence, privacy-first data collection, and more, plus what's actually changed since 2024.
Industry TipsMcKinsey: top personalizers earn 40% more revenue from it. 26% of marketers see $3-5 back per $1 spent. The A/B-test framework, the three metrics that matter, and what holdout groups actually reveal.
Product RecommendationsYou don't need enterprise budgets to personalize effectively. Here are the personalization strategies that work for small and mid-market ecommerce stores.
Industry TipsPersonalization and customization sound similar but work differently. Here's when to use each approach in your ecommerce strategy.
Industry TipsMost retailers sit on rich product data and barely scratch the surface. Here's how product intelligence turns raw data into competitive advantage.
Product RecommendationsNot all recommendation APIs are the same. Here's what separates a useful product recommendation API from one that just returns popular products.
Industry TipsRetail media isn't just for Amazon and Walmart. Mid-market retailers can launch their own retail media programs with the right approach.
Retail MediaCPC, CPM, or hybrid? Each retail media revenue model has trade-offs. Here's how to choose the right pricing structure for your program.
Product AgentsProduct Agents bring agentic commerce to Klaviyo, understanding products at a depth that rules-based systems cannot match.
Triggered EmailsA Black Friday purchase tells you exactly when the customer needs to buy again. Most stores treat it as a one-day event. The data says otherwise.
SearchA Danish plant nursery built search around when flowers bloom. Most ecommerce sites still serve the same results to everyone. The lift speaks for itself.
Industry TipsMost stores stall around $2-3M revenue, not because the product is wrong, but because they treat every visitor the same. Five steps to break through.
Industry TipsTwenty years of scale-ups, five execution moves. The difference between stores that survive and stores that thrive is rarely the strategy. It's the discipline.
Industry TipsMost ecommerce stores optimize the obvious. The real opportunities live at the fringe, where one store's noise becomes the network's signal.
Industry TipsYour top 20% of products get all the attention. The other 80% sit there like wallpaper. Here's why the fringe of your catalog is where the margin lives.
Product IntelligenceStatistical significance requires volume. A single ecommerce store rarely has any. The math of why aggregate data sees what your dashboard cannot.
Industry TipsYour merchandiser remembers fifty SKUs. Your catalog has five thousand. Why intuition stops scaling, and what Product Intelligence does about it.
SolutionsA recap of everything Hello Retail shipped in 2025: product updates, improvements, and new capabilities for ecommerce teams.
SearchControl how products appear in search results for specific keywords. You can now pin, exclude, or boost products based on attributes like brand or category.
ConversationsMonica Trabjerg Balle explains why a brand-owned take-back programme is a customer acquisition channel: 42% of secondhand buyers at Roccamore were new to the brand, at roughly half the return rate of new products.
ConversationsMonica Trabjerg Balle was Head of ecommerce at Roccamore when take-back came onto her radar as a commercial question. As former CCO at Create2Stay, she built circular commerce for 30+ brands. The numbers: 42% new customer acquisition, half the return rate of new products.
Product RecommendationsPin or exclude specific products in recommendation boxes to align suggestions with your merchandising strategy.
SearchWith this latest update, Initial Content now also includes advanced personalization features, creating a unique opportunity to capture shopper attention from the outset.
Industry TipsWe teamed up with our partner DTAILS to pull together practical, low-effort ideas you can implement now to make Black Friday actually work for you!
ArticleDiscover how Hello Retail & Socialware deliver Ecommerce Growth in Italy with tailored personalization and intelligent product discovery.
ArticleRead how Hello Retail and D.TAILS helped Luksusbaby go global with improved search, filtering, and front-end enhancements for international shoppers.
Industry TipsNine ways to use on-site banners to promote Black Friday campaigns, guide shoppers to the right offers, and drive conversions.
ConversationsPeter Sommer has been a Shopify Plus partner since 2016. In this conversation, he covers what drives merchants off legacy platforms, how AI made a 25-year content library translatable in a month, and why the LLM advisory phase will reshape ecommerce before the checkout does.
SolutionsWe've just rolled out some powerful updates across our Conversion Rate Optimization (CRO) suite, and they open up a whole new layer of personalization.
ConversationsJennifer Montague explains jobs-to-be-done positioning for ecommerce: start from the job a customer is hiring your product to do, and for multi-category retailers position on experience and differentiation rather than individual products.
ConversationsJennifer Montague spent a decade in Copenhagen's B2B startup scene. In this conversation, she argues that ecommerce brands focused on traffic and features are maximally exposed to Temu, AI search shifts, and the next disruption. Positioning is the durable edge.
ArticleGolfshopen.no uses Hello Retail Banners to promote high-value services exactly where shoppers are most engaged: in search results, categories, and brand pages.
Industry TipsWhy personalized emails outperform mass blasts during Black Friday and how to build deeper customer connections.
Retail MediaCreate, target, and manage on-site retail media banners powered by Product Intelligence AI, no manual guesswork needed.
Problem SolvingFlat CTRs? Low repeat visits? Learn how static product emails are silently eroding customer retention, and what a personalized strategy can do instead.
ConversationsMorten Grabowski Kjær explains how Luksusbaby turned customer service into its competitive edge, building a service-obsessed culture that runs from morning until late at night and treating support as a retention engine.
ConversationsMorten Grabowski Kjær, co-founder of Luksusbaby, on building with restraint, staying open when your customers are online, and why the hardest part of scaling isn't the systems.
ArticleDiscover how Hello Retail helped one of Italy’s top organic retailer turn a 7,000-product catalog into an easy and engaging shopping experience.
ConversationsChristoffer Bouet left strategy consulting because he wanted to move the needle on something that actually mattered. At 29, he co-founded Contribe, a plugin that embeds a free good cause into the ecommerce checkout. The results challenge everything ecommerce has assumed about friction.
Industry TipsBudget Zones groups products into five price tiers to deliver price-aware personalization matched to each shopper's preferences.
Industry TipsOur Customer Success Management team is your Secret Santa this year! They are here to deliver expert advice and tips and tricks for your holiday sales and campaigns.
ArticleHow Belgian online pharmacy Optiphar uses Hello Retail's smart search and in-category recommendations to boost product discovery and conversions.
Problem SolvingIf you want an easier way to edit recommendations settings on your online store, you need more user-friendly controls.
Problem SolvingIf you carry multiple brands on your ecommerce site, explore this solution to promote your own store brand to your customers.
Problem SolvingDo you run an online store where imprecise search results lead to buyers getting the just slightly wrong product? Then this is a problem you should take a look at.
ArticleRead how Danish toy retailer Legeakademiet boosted search engagement by using Hello Retail's AI-Synonyms to eliminate zero-result scenarios.
Industry TipsHello Retail’s Black Friday Report 2023 breaks down merchant performance data, revealing 26% higher revenue compared to 2022.
SearchAI-Synonyms automatically fix zero-result searches by finding alternative keywords that return relevant products.
SearchHello Retail’s revamped search analytics dashboard adds revenue tracking, granular metrics, and deeper insights.
Industry TipsExplore how to use Hello Retail Analytics to compare periods to evaluate your site’s performance with Search and Recommendations.
ArticleLearn how Right Price Tiles used Hello Retail Pages to transform their webshop into a reliable customer platform and essential staff tool.
SearchTo help merchants define and select the filters most relevant to their customers, the Search solution by Hello Retail now also presents Analytics for Search Filters and Sorting usage.
ArticleRead how Norwegian auto parts retailer BilXtra achieved 87% bigger order sizes and 144% more conversions with Hello Retail Search and Recommendations.
Product IntelligenceUse data analysis to understand discount distribution across product types and optimize your promotional strategy.
Product IntelligencePredict when customers will re-purchase recurring products and time your marketing to match their buying cycle.
Product IntelligenceThe opportunities presented by Product Intelligence enable us to learn about buying behavior throughout the day from a product perspective.
Product IntelligenceHow Product Clusters group similar products using AI to power more stable and accurate predictions in Product Intelligence.
Product IntelligenceProduct lifetime value measures the total downstream revenue a product generates after purchase. Learn how to calculate PLTV, use it to allocate ad spend, and compare it to CLV and LTV.
ArticleAniforte.de's Maik Fabri on how Hello Retail improved customer journeys, boosted conversions by 5%, and lifted average order value by 11%.
Industry TipsNow you can achieve even new goals with Hello Retail's Audience which is a bullet-proof solution that will guarantee higher engagement from your prospects.
Product IntelligenceExplore the impact of our Product Intelligence on the quality of product recommendations at Hello Retail.
Industry TipsThis week we are back with a few suggestions to spread more love to your customers and help them celebrate Valentine’s Day!
Product IntelligenceHello Retail reveals a fundamental shift in how its ecommerce solutions operate, powered by a new AI-driven approach.
Product IntelligenceWith a focus on complete privacy protection, we have developed state-of-the-art prediction software for the shopping industry. We call it Product Intelligence.
Industry TipsChristmas marketing tips to boost holiday sales with audience segmentation and help shoppers find the perfect gift.
Industry TipsIdeas for rewarding loyal customers during Black Week, from exclusive deals to personalized thank-you moments.
Industry TipsPart two of our lifetime value series, exploring which brands drive high LTV in the bike and health & fitness industries.
Industry TipsThis week we are focusing on the brands that create high LTV, as well as repeat customers for the Fashion, Pets, Outdoors and Electronics industries.
Industry TipsHow ecommerce managers can turn poor-performing metrics into actionable insights and smarter business decisions.
Industry TipsDid you know? We have analyzed the data and found that customers who buy the brand Oli & Carol tend to have an almost 2.5X LTV compared to the average LTV.
Industry TipsAbout 61% of eCommerce sites offer site search performance that is below average. At the same time, on-site searchers are almost two times more likely to convert than other website users.
SolutionsMeet Insights, a smarter & simpler way to be presented with the top findings for your e-commerce store. All Hello Retail customers can now access this feature within MyHelloRetail.
Industry TipsBecoming data-driven in your decision-making is the act of making informed decisions rather than relying on gut feeling. Learn more about how to do it.
Industry TipsAccording to data from Hunch, the five major social media platforms – Facebook, Google (including YouTube), TikTok and Snapchat – all showed an increase in advertisers in Q2 2021.
ArticleRead how Cykelexperten.dk partnered with Hello Retail via Wexo to create better upsell opportunities and a faster, more personalized Shopware 6 experience.
Product RecommendationsIn this information era, the Recommendation System (RS) has become an indispensable part of our everyday life. But what is a RS after all?
ArticleRead how PuurMieke.nl reduced manual work and increased revenue by partnering with Hello Retail for their specialty food intolerance webshop.
ArticleHow Keuken Speciaal increased conversion rate and revenue within 6 months using Hello Retail’s personalization tools.
Industry TipsSimon Vaala, CSO at Hello Retail, explores why personalization is essential in ecommerce and how consumer expectations have evolved.
ArticleHow Klockia increased their click-through rate from 16.4% to 27.8% using Hello Retail’s professional search function.
