Product Intelligence

Our proprietary AI for ecommerce. It is the AI backbone of our CRO solutions, enhancing product recommendations and search personalization. Using millions of data points, it predicts buying behavior at scale.

Introducing: Product Agents

Turning products into vectors

A standard product page contains valuable information such as title, image, and description. These attributes are converted into series of numbers allowing us to transform products into vectors. Vectors are essentially a set of numerical data that can be placed on a map and be analyzed in relation to each other.

Data into vector diagram

Product database made smarter with AI

Learning from the millions of products in our system, we use the great advantage of vectors and AI technology to find dependencies, connections, and patterns of behavior that businesses can use for optimization and personalization strategies.

Vector database

Cross-shop relations between products

Here's a use case:

For instance, a shop needs to show product recommendations for a pair of sneakers but doesn't have enough information to tell what products users tend to buy with these sneakers.

Product Intelligence finds similar sneakers across multiple shops and the products that go well together with them. The findings are applied to create the best-fitting product recommendation with the items in the original shop's inventory.

Cross-shop relations diagram

Connect to our API with ease and empower your product knowledge

If you are a builder, you can easily integrate the Product Intelligence data into your webshop, PIM solution, ESP or CDP, which can unlock new opportunities. We have created a single GraphQL endpoint that makes it easy to consume.

Connect API

Privacy-aware solution

More and more browsers block cookies, and privacy is a core challenge for personalization.

With Product Intelligence, we track products, not people.

Based on millions of products and sales, we know what any unique product is like, what it is similar to, and what other products complement it.

Privacy-aware illustration

How Product Intelligence is different

Most analytics platforms track users. Product Intelligence tracks products. That distinction changes everything about how personalization works.

Products, not people

User analytics tools like Amplitude and Mixpanel track what people do. Product Intelligence understands what products are - their attributes, relationships, and behavioral patterns across millions of transactions. No cookies required.

Cross-shop learning from day one

A new store on Amplitude starts with zero data. With Product Intelligence, you start with insights from millions of products across hundreds of stores. The cold-start problem disappears because the network already knows what works.

Built for ecommerce, not everything

General analytics platforms serve every industry. Product Intelligence is purpose-built for ecommerce - understanding product vectors, purchase patterns, and catalog relationships that generic tools miss.

What teams build with Product Intelligence

Smarter recommendations

Product vectors power recommendations that understand why a customer might want hiking poles after buying trail shoes - not just that other customers bought them together.

Personalized search results

Search results ranked by product understanding, not just keyword matching. The system knows which products are relevant even when the search terms don't match the product title.

Recurring product predictions

Identify which products customers repurchase and when, so you can trigger timely reminders through Product Agents or email campaigns.

Custom integrations via API

Pull product intelligence into your PIM, CDP, or ESP through a single GraphQL endpoint. Build recommendation logic, product feeds, or audience segments powered by product data.