Hello Retail Conversations
Forget outdated trends & future hype
This is what’s changing in ecommerce today
In a world full of noise, we sit down with the people building and challenging the way ecommerce works today.
Hello Retail Conversations feature honest, unscripted talks about what’s changing right now.
We invite them into our space in Sydhavnen – a modern industrial corner of Copenhagen.
New episodes every few weeks.
Episode 02: DNA
Morten Grabowski Kjær, Former CEO and Founder of Luksusbaby
What happens when personal passion becomes a brand’s biggest asset?
In this episode of Hello Retail Conversations, we sit down with Morten Grabowski-Kjær, co-founder of Luxus Baby – a Danish ecommerce brand built on customer intimacy, curation over scale, and a relentless commitment to doing things differently.
We talk about starting a business from a living room, the power of handwritten notes, and why real company DNA can’t be faked – especially when you’re scaling.
This is a story about staying human in ecommerce – and why that might just be your biggest competitive edge.
Hello Retail Conversations episode 2 is here.
Rasmus Skjoldan
CMO
Morten Grabowski Kjær
Founder
Episode 01: Purpose
Christoffer Bouet, Co-founder of Contribe
What happens when Gen Z meets more traditional ecommerce thinking?
In our very first episode, we sit down with Christoffer Bouet, co-founder of Contribe, a company on a mission to help brands and retailers connect with younger generations – and stay relevant in a shifting digital world.
We talk about generational gaps, why some giants are stuck in the past, and what it really means to build something with purpose.
This is an honest look at what’s changing, what’s broken, and what might just be getting better.
Welcome to Hello Retail Conversations!
Rasmus Skjoldan
CMO
Christoffer Bouet
Founder
